Positions for online marketing specialists are among the most in-demand jobs on the job market today. While there are a lot of resumes on job sites for digital marketers, not all applicants will be able to achieve great results.
Why is this happening?
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- In Ukrainian universities do not teach Internet marketing. Representatives of the profession, as a rule, are educated in related fields: journalism, PR, advertising, sociology, management, and classic marketing. Accordingly, neither strategies nor promotion tools are taught in educational institutions.
- Professional schools – different visions of the specialty of digital marketer. Some actually train account managers, others – specialists in setting up advertising, analytics, promotion in social networks. .
- The employees are not given specific objectives, so you can't measure the results.
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To find a professional, you need to decide your goals, channels, and budget. Tell Global Staff recruiters about your goals and we will help you find the right candidate. In Kiev and Lviv we conduct personal interviews.
Internet marketing skills and experience
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Different types of businesses and sizes of companies – different requirements for applicants. Minimum skill set:
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- audit the effectiveness of tools previously used in the company; .
- work with Google Analytics; .
- contextual advertising set up .
- configuring email marketing; .
- customizing pages and groups in social networks; .
- analysis of advertising campaigns, budget optimisation .
- interaction with designer and developer to improve the usability of the site.
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The kind of marketer that can «cater to absolutely everything is impossible to find. Big companies like to hire people who manage processes but don't do setups.
How and where to find the right person
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A variety of channels can be used to find an internet marketer:
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- its own website; .
- employment websites; .
- social networks; .
- messengers;</li training courses.
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But if you don't have time to search for personnel and conduct interviews, entrust the task to the team of Global Staff recruiters who will thoroughly research the applicant's work experience, evaluate professional and personal qualities and offer you a choice of several best candidates. To book the service, please contact us by phone or via the feedback form.
In ordering the service, please contact us by phone or via the feedback form.